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Forget NFTs, these sneakers can deliver ridiculous returns

Forget NFTs, these sneakers can deliver ridiculous returns
Jordan Major

Sneakers are in high demand among sneakerheads but also among investors alike, bringing in a higher return on investment (ROI) than non-fungible tokens (NFTs) which saw global NFT trading volume grows over 200% in 2022 surpassing $50 billion.

Limited editions and collaborations are two of the most lucrative business strategies for brands with more than $6 billion expected to be generated in the sneaker resale business by 2025 as collectors and sneakerheads expand their collections. 

By analyzing the difference between the sneakers’ initial retail price and their current resale value, a recent study conducted by DealA and shared with Finbold has identified the street footwear styles that command the highest prices on the secondary market.

On the resale footwear market, all three of the most valued shoes are made by Nike (NYSE: NKE). Both the Nike Dunk SB Low Paris and the Jordan 1 OG Bred (1985) bring in a resale premium that is more than 145,000%. In addition to this, the resale value of the Nike SB Dunk Low London will be more than 41,000%.

Sneaker resale ROI. Source: DealA

On the resale footwear market, all three of the most valued shoes are made by Nike. Both the Nike Dunk SB Low Paris and the Jordan 1 OG Bred (1985) bring in a resale premium that is more than 145,000 %. In addition to this, the resale value of the Nike SB Dunk Low London will be more than 41,000%.

The lowest ROI from sneakers

According to the findings of the study, the shoe model with the lowest ROI is the Nike Dunk SB High Oakland Athletics, which has a resale ROI of 384%.

DealA was able to determine which of the most popular items of streetwear and sneakers now have the best return on investment by analyzing the difference between their original retail pricing and their current worth.

In recent years, streetwear has experienced a meteoric rise in popularity, and collectors and sneakerheads have been eager to get their hands on brand discount codes in order to snag the latest pieces for a bargain.

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