Crypto.com, a global cryptocurrency exchange known for its 80 million users and commitment to regulatory compliance, security, and privacy, announced that Crypto.com Pay, its payment solution, is now integrated with Adelaide Oval, the esteemed home ground of the Adelaide Crows.
The integration, commencing with the AFL’s highly anticipated Gather Round event on April 4th, was made possible through collaboration with Adelaide Oval, Adelaide Crows, and financial systems software firm DataMesh, and it signifies a leap forward for both the platform and the sports industry.
Crypto payments at Adelaide
At Adelaide Oval, numerous food and beverage vendors will now have the capability to process payments through Crypto.com.
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Patrons opting to transact in cryptocurrency can select Crypto.com as their preferred payment method during checkout, after which a dynamic QR code will be generated on the merchant terminal.
Subsequently, customers scan the code using their Crypto.com App, choosing and authorizing their desired cryptocurrency for payment.
Karl Mohan, Crypto.com’s General Manager for APAC, emphasized the company’s commitment to innovation in line with Australia’s rapidly growing cryptocurrency adoption:
“Australians continue to adopt cryptocurrency at a rapid rate and as a company we are constantly innovating to find new ways for people to use crypto in the real world. The payment technology we are introducing at Adelaide Oval is user-friendly for both the merchant and customer and extremely scalable, and we see a lot of promise for future integrations like this. As a major sponsor of the Adelaide Crows and the AFL, it is exciting to launch this trial during one of the biggest and busiest rounds of the season, and we’re delighted to be able to provide an easy new payment method to thousands of fans.”
— Karl Mohan, Crypto.com’s General Manager for APAC
Cashbacks and promotions
To celebrate the launch, the first 1000 transactions during the Gather Round will be rewarded with AUD$10 cashback.
Further promotions are slated throughout the 2024 Toyota AFL Premiership Season and Adelaide Crows home games.
The trial of Crypto.com Pay will extend throughout the remainder of the 2024 Toyota AFL Premiership Season, promising an exciting journey at the intersection of sports and cryptocurrency.