Skip to content

Augmented reality will be game-changer in Indian edtech, says GlobalData

Augmented reality will be game-changer in Indian edtech, says GlobalData

Augmented reality (AR) is revolutionizing educational technology (edtech) in India and beyond. As a result, traditional approaches to teaching in critical science, technology, engineering, and mathematics (STEM) subjects will be transformed by AR, says GlobalData, a leading data and analytics company.

In GlobalData’s Emerging Technology Sentiment Analysis, Q2 2021 – Thematic Research, AR was perceived as the most disruptive technology, ahead of artificial intelligence (AI) and the Internet of Things (IoT). To compile the report, GlobalData surveyed more than 2,000 professionals in over 30 industries.

Edtech firms “must invest in AR”

Rupantar Guha, Associate Project Manager in Thematic Team at GlobalData, says:

“AR is making the leap from gaming and e-commerce to shake up new sectors, including education. It will help convert traditional, textbook-based learning practices into visual, interactive, and immersive experiences.”

According to Guha, Edtech firms must invest in AR to enhance the learning experience for their users, be they K-12 students, competitive test applicants, or corporate professionals. He underlined that early AR adoption “will help vendors attract users, differentiate their services, and strengthen their competitive edge over their rivals.” Rupantar indicated that Byju’s and UpGrad are leading the pack in AR adoption in India, but “more players will follow suit in the coming months.”

David Bicknell, Principal Analyst in Thematic Team, comments:

“Byju’s rapid growth reflects the vibrancy of the Indian edtech market. The country will become a magnet for edtech investment, particularly around AR.”

Bicknell acknowledges that Byju’s AR expertise, following its acquisitions of Osmo in 2019 and Whodat in 2021, “will help it position itself for the US market”. He also expressed that “further acquisitions are likely, and an IPO is on the horizon, possibly in 2022 or more likely in 2023.”

Best Crypto Exchange for Intermediate Traders and Investors

  • Invest in cryptocurrencies and 3,000+ other assets including stocks and precious metals.

  • 0% commission on stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

Read Next:

Finance Digest

By subscribing you agree with Finbold T&C’s & Privacy Policy

Related posts

Sign Up

or

By submitting my information, I agree to the Privacy Policy and Terms of Service.

Already have an account? Sign In

Services

IMPORTANT NOTICE

Finbold is a news and information website. This Site may contain sponsored content, advertisements, and third-party materials, for which Finbold expressly disclaims any liability.

RISK WARNING: Cryptocurrencies are high-risk investments and you should not expect to be protected if something goes wrong. Don’t invest unless you’re prepared to lose all the money you invest. (Click here to learn more about cryptocurrency risks.)

By accessing this Site, you acknowledge that you understand these risks and that Finbold bears no responsibility for any losses, damages, or consequences resulting from your use of the Site or reliance on its content. Click here to learn more.