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Bybit extends Tomorrowland Brasil partnership through 2027

Bybit, the world’s second-largest cryptocurrency exchange by trading volume, has announced that it will continue its partnership with Tomorrowland Brasil through 2027, following its role as exclusive payment partner during the 2025 edition, according to an announcement shared with Finbold on March 31.

The next edition of the festival is scheduled to take place from April 30 to May 2, 2027.

Bybit Card to remain central to festival payments and access

The initial collaboration in 2025 introduced features such as Bybit Card presale access, on-site payments, and branded activations, including the “Portal to the Future by Bybit,” which engaged around 45,000 attendees over three days.

According to the company, the partnership demonstrated how crypto-enabled payment solutions can be used in real-world environments, including travel, food, and entertainment, through fast and integrated transactions.

Under the renewed agreement, Bybit said the next phase of the collaboration will focus on expanding user benefits and fan engagement. The 2027 edition will be held under the theme “Consciencia.”

Bybit Card holders are expected to receive early ticket access, discounts on tickets and merchandise, and access to exclusive experiences and co-branded items. Additional benefits will include selected on-site perks, including complimentary offerings such as drinks during the event.

The Bybit Card will continue to be used as a payment method across the festival, enabling users to make transactions throughout the event experience. In 2025, on-site issuance and activation allowed attendees to use the card immediately for payments and rewards.

“Our collaboration with Tomorrowland Brasil in 2025 demonstrated how crypto can move beyond theory into meaningful, real-world experiences,” said Helen Liu, Co-CEO of Bybit. “As we continue to deliver, “A new rhythm for real-world finance,’ from ticket access to seamless payments and on-site engagement, we saw strong adoption and positive feedback from users. Building on that momentum, our continued partnership for 2027 will further integrate the Bybit Card into the festival journey, with added benefits such as exclusive access, curated experiences and ticket discount that make participation even more rewarding.”

Pre-registration for Tomorrowland Brasil 2027 will begin on April 30, 2026, with further details expected to be announced.

Featured image via Shutterstock. 

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