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How to Buy Bugatti Stock [2024]

how to buy Bugatti stock
Nemanja Curcic

Summary: Bugatti is one of history’s most iconic luxury automobile brands. Founded over a century ago and undergoing several ownership changes, the name still means prestige, top quality, and artisan design. Although it is impossible to invest directly in Bugatti, you can still buy stock in its parent company and thus benefit from Bugatti’s performance. This guide will explain how to do this using a regulated online broker like Interactive Brokers and eToro.

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About Bugatti

Founded in 1909 by Ettore Bugatti, the company quickly became famous for its sports, racing, and luxury cars. However, due to an unfortunate series of events, it was sold to an airplane parts business in 1963. In 1998, the Volkswagen Group revived the brand in its current form, delivering cars like Veyron, Chiron, Divo, and La Voiture Noire.

How to Buy Bugatti Stock: Bugatti homepage screenshot.
Bugatti homepage screenshot. Source: bugatti.com

Owning a Bugatti vehicle has long been a symbol of status among the world’s richest, as its models showcase opulence and represent feats of engineering and performance. As the majority of its products are produced as exclusive, limited-edition pieces, the brand is likely to continue with its prestigious legacy in the future.

Although investors and luxury car enthusiasts across the world might find abundant opportunities in Bugatti, the general public cannot buy Bugatti stock directly, as it is not a publicly traded company. However, you can still invest in Porsche, which holds a prominent stake in Bugatti Rimac, and the Volkswagen Group.

How to buy Bugatti stock: step-by-step

Since 2021, the joint venture Bugatti Rimac has been responsible for the Bugatti brand, with Porsche owning 45% of the venture while also holding a significant stake in Rimac. Therefore, investors willing to buy Bugatti stock should consider purchasing shares in Porsche or Volkswagen Group. 

You can easily do this in the following five steps:

Step 1: Choose a broker

To buy Bugatti stock, you first need access to the stock market, which you gain by using a third-party brokerage. The simplest and most effective option is an online investing service.

To securely buy Bugatti stock, we recommend you consider:

1. eToro:

  • Commission-free stock and ETF trading; 
  • 2,000+ stocks from 17 exchanges;
  • Fractional shares available;
  • User-friendly platform.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

2. Interactive Brokers (IBKR):

  • Commission-free stock trading;
  • Global stock-trading on 90+ market centers;
  • Fractional shares available;
  • Extra income on fully paid shares;
  • Lowest financing rates for margin accounts in the industry;
  • No account minimum.

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  • IBKR pays up to 4.58% interest on cash balances of $10k or more

Up to 4.58% interest on balance*

Step 2: Open and fund your account

After you select the preferred investing platform, you should create and verify your profile. The brokerage should send the correct instructions, usually via email.

Once you finish with the account verification, you should deposit a certain amount of money into your account. You will need the funds to invest in Bugatti and buy automotive industry stock. Some commonly available methods include a bank transfer, debit or credit card, and a transaction service like PayPal.

Step 3: Decide how much you want to spend on buying Bugatti stock

Prior to committing, it is crucial that you designate an affordable sum to buy Bugatti stock. Going over your budget limits can cause serious financial distress. To secure the investment and reduce risk, make sure you have done the following:

  • Paid off all high-interest debt, such as credit cards and personal loans;
  • Created an emergency fund that covers at least three months of daily life expenses.

Step 4: Place your order and buy Bugatti stock

The next step is placing an order and investing in Bugatti, or the parent companies, Porsche and Volkswagen group. Go through the following steps: 

  • Step 1: Log into your brokerage platform and find Porsche’s ticker P911 or Volkswagen Group’s ticker VOW;
  • Step 2: Type in the sum or the number of Porsche or Volkswagen shares you want to purchase;
  • Step 3: Select the order type (market order or limit order) and place it;
  • Step 4: Confirm the trade order.

Step 5: Monitor and manage your investment

Investing in individual stocks, such as buying shares in Bugatti, Porsche, Volkswagen, or any other automotive stock, requires investors to monitor and manage their portfolios regularly. You should always be aware of the automotive sector trends and frequently update your knowledge on Bugatti, Volkswagen, and Porsche. 

P911 stock price today

Pros and cons of buying Bugatti stock

Pros

Pros

  • Cult brand reputation: Bugatti has an outstanding reputation for producing high-end, luxury sports cars and remains an object of desire and envy worldwide. A joint venture between Bugatti and Rimac could enhance the brand’s production capabilities, potentially leading to the development of even more prestigious and technologically advanced cars;
  • Innovative technology: Rimac is known for its expertise in electric vehicle technology. Buying Bugatti stock could provide investors with exposure to cutting-edge innovations in the automotive industry, especially in the realm of electric and high-performance hypercars;
  • Market trends: With a growing global trend of focusing on sustainability and electric vehicles, investing in a company with expertise in this area, something which Bugatti Rimac is, could align with broader market trends and consumer preferences.
Cons

Cons

  • High risk: The luxury automotive industry can be highly competitive and dependent on economic fluctuations. Therefore, investing in Bugatti has inherent risks, including changes in consumer preferences, economic downturns, or regulatory challenges;
  • Electric vehicles: Since Bugatti switched focus heavily in favor of electric vehicles, success hinges on the global adoption rate of electric cars in the market. Changes in demand or technology could impact the venture’s long-term profitability;
  • Financial performance: The financial stability and health of the joint venture partners (Bugatti and Rimac) will likely play a crucial role in the company’s financial success. While Bugatti has an impressive but turbulent history, Rimac is a newcomer on the scene but has set new precedents and broken records with its cars. Investors should evaluate the financial standing of both companies and do their own research before investing.

Common mistakes to avoid when buying Bugatti stock

Make sure to avoid these common investing mistakes:

  • Lack of research: Research Bugatti Rimac, Porsche, and the Porsche’s P911 stock in detail, along with the market state of the automotive industry, before investing;
  • Lack of strategy: Set your goals before you spend any money;
  • Staking everything on one asset: Always diversify your portfolio;
  • Falling prey to scams: Avoid illegal platforms and suspicious deals.

Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

FAQs about how to buy Bugatti stock

Can you buy Bugatti stock directly?

Bugatti has a complex ownership structure, being owned by Rimac and Porsche. Therefore, you cannot buy Bugatti stock directly.

How can you invest in Bugatti?

While you cannot buy Bugatti stock directly, you can still invest in Porsche or Volkswagen Group, its parent companies. The simplest way is to go with an online brokerage like eToro or Interactive Brokers

Should I invest in Bugatti?

While Bugatti is a well-known brand of luxury cars with high demand, it has had its ups and downs throughout history. Read the pros and cons in this article for further information, and ultimately, perform your own research before investing.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

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