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How to Buy Duolingo Stock [2024] | Invest in DUOL

How to Buy Duolingo Stock
Bogdan Stojkov

Summary: Duolingo (NASDAQ: DOUL) is a renowned publicly traded education technology company behind the widely-used language learning platform. One of the most convenient ways to buy Duolingo stock is through a reputable broker like eToro.

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Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

About Duolingo

Duolingo homepage. Source: duolingo.com

Duolingo is a well-known education technology company that offers a popular language-learning platform. It was founded in 2011 by Luis von Ahn and Severin Hacker. The company suggests that its mission is to make education accessible to everyone, and it strives to do so by providing a free language learning app that is accessible to anyone with an internet connection.

Duolingo IPO

Note

An initial public offering (IPO) is when a private company offers its shares to the public for the first time.

Duolingo went public with its IPO on July 28, 2021. Since then, the company has traded on the NASDAQ stock exchange under the ticker symbol DUOL.

How to buy Duolingo stock: Step-by-step

Investing in Duolingo stock is a straightforward process, and you can get started in just a few steps. Here’s how to invest in DUOL:

Step 1: Choose a broker

The first step is to choose a reputable brokerage platform. Brokers are intermediaries that allow you to buy and sell stocks. Our go-to broker is eToro, a widely popular platform with over 30 million registered accounts worldwide that offers solid features like:

  • Commission-free stock trading;
  • Access to over 2,000 stocks from 17 different exchanges;
  • The option to purchase fractional shares;
  • A user-friendly platform that simplifies the trading experience.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

When choosing a broker, be sure to consider these factors:

  • Fees;
  • Available tools;
  • User-friendliness;
  • Security.

After choosing a broker, you’ll need to open a brokerage account. This typically involves providing some personal information and verifying your identity. But no worries—it’s a simple process, regardless of which platform you opt for.

Step 2: Fund your account

Once your brokerage account is set up, you’ll need to deposit funds into it. You can transfer money from your bank account to your brokerage account through various methods, including bank transfers and electronic transfers.

Step 3: Place your order

When you’re ready to invest in DUOL, log in to your brokerage account and place an order. You can choose between a market order (buy at the current market price) or a limit order (buy at a specific price). The order will be executed after confirmation.

Finally, once you own DUOL shares, it will be important to keep an eye on your investment. So, monitor the stock’s performance, stay updated on relevant news, and consider your long-term investment goals.

DUOL stock price today

Pros and cons of buying Duolingo stock

Before you decide to invest in Duolingo stock, it’s essential to weigh the pros and cons:

Pros

Pros

  • Growth potential: Duolingo has experienced significant growth in its user base and revenue. As a language learning platform, it has a vast market with room for expansion;
  • Innovative company: Duolingo is known for its innovative approach to language education, which can give it a competitive edge in the ed-tech sector;
  • Long-term viability: Education is a fundamental need, and Duolingo’s services are likely to remain in demand over the long term.
Cons

Cons

  • Competition: The ed-tech industry is highly competitive, with many players offering language learning solutions. Duolingo faces competition from established companies and startups;
  • Profitability challenges: While Duolingo’s user base is substantial, the company has faced challenges in generating consistent profits;
  • Market volatility: Stock prices can be volatile, and the value of your investment may fluctuate.

If you’re interested in investing in similar stocks, feel free to check out our Best Education Stocks to Buy guide, as well as:

What makes Duolingo unique?

Duolingo offers courses in over 40 languages and has millions of users worldwide. The company’s unique approach to language learning has made it a favorite among language enthusiasts and casual learners alike.

What to avoid when buying stocks

To make informed investment decisions and protect your financial well-being, avoid these common investing mistakes and pitfalls:

  • Lack of research: Never invest in a company without researching its financial health, business model, and competitive position;
  • Emotional investing: Don’t let emotions drive your investment decisions. Stick to your long-term investment plan and avoid panic-selling during market downturns;
  • Overtrading: Frequent buying and selling of stocks can lead to high fees and tax consequences. Avoid overtrading and stay focused on your investment goals;
  • Ignoring diversification: Diversify your investment portfolio by spreading your investments across different asset classes and industries to reduce risk;
  • Neglecting risk tolerance: Consider your risk tolerance when investing. Don’t invest more than you can afford to lose.

Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

FAQs about how to buy Duolingo stock

Is Duolingo a profitable company?

Duolingo has experienced revenue growth, but profitability has been inconsistent. So, before investing, analyze the company’s financial reports to make an informed decision.

Can I invest in Duolingo from outside the United States?

Yes, you can invest in Duolingo stock from outside the United States. Choose an international brokerage platform like eToro that allows access to U.S. stock markets.

How can I stay updated on Duolingo's performance?

You can stay updated on Duolingo’s performance by following financial news, using stock market analysis tools, and setting up alerts on your brokerage account.

What is the minimum investment required to buy Duolingo stock?

The minimum investment amount varies by brokerage platform. Some platforms have no minimum, while others may require a minimum investment. Check with your chosen broker for specific details.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

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