Maintaining relevance has become a major concern in the increasingly saturated crypto market. To help promote long-term engagement and demonstrate how projects can remain relevant in the long run, KuCoin has introduced the KCS Loyalty Level Program, which is centered around a tiered rewards structure. In this guide, we’re taking a look at KuCoin’s KCS Loyalty Level Program and exploring its features, benefits, and rewards.
What is KuCoin?

Founded in 2017 by Michael Gan and Eric Don, the KuCoin platform was designed to provide a secure and user-friendly environment for trading and investing in digital assets. By early 2022, KuCoin had amassed over 10 million registered users across more than 200 countries.
The core mission of KuCoin is to offer comprehensive virtual asset transaction and exchange services, bringing together top-tier assets from around the world on an advanced trading platform.
KuCoin’s KCS Loyalty Level Program
KuCoin’s KCS Loyalty Level Program was designed to enhance the utility of KCS, KuCoin’s native token, for new and existing holders alike. As such, the program is a tiered loyalty system that offers exclusive rewards based on users’ KCS staking.
The KCS program features four loyalty tiers (the K0 zero tier being excluded, given that it offers no benefits since it implies the user is holding less than 1 KCS):
- Explorer;
- Navigator;
- Voyager;
- Pioneer.
To start with, users can stake as little as 1 KCS to reach the Explorer level, with rewards increasing as they progress through the tiers. The reward levels are based on the amount of KCS staked and its percentage to the user’s total assets (excluding unrealized PNL) over the past 24 hours, with tier adjustments taking place daily around 23:00 (UTC).

How to join the KCS Loyalty Program
Joining the KCS Loyalty Program is simple and open to all KuCoin users. To get started, you will have to stake at least 1 KCS to qualify. Naturally, the more you stake, the higher your loyalty tier and the greater your rewards.
Once you’ve started staking, you will automatically unlock exclusive perks, including boosted staking yields, trading fee discounts, and other perks discussed above. Increases in your KCS holdings or adjustments in your asset allocation will boost your staking ratio and help you climb the loyalty tiers.
The benefits of the KCS Loyalty Level Program
This structured rewards model incentivizes long-term participation and seeks to transform KCS into something more than a trading token. To realize this vision, KuCoin relies on a mix of user incentives, including:
- Staking and other earning opportunities;
- Cashbacks;
- Trading fee reductions;
- Rebates;
- Other VIP benefits.
Let’s explore each of them in more detail.
1. Staking and other earning opportunities
KuCoin’s KCS Loyalty Level Program introduces a redesigned staking mechanism that allows users to stake KCS tokens and earn higher reward multipliers. This incentivizes long-term token holding with the prospects of increased returns, turning staking into one of the most profitable strategies on the platform. Likewise, thanks to the program’s tiered structure, the more users stake their KCS, the greater the rewards they can unlock.
The program also lets KCS holders earn additional yields on their Tether (USDT), Bitcoin (BTC), and Ethereum (ETH) balances. This puts KuCoin in the ranks of centralized exchanges (CEXs), that are now increasingly introducing financial products typically characteristic of decentralized exchanges (DEXs) and other decentralized finance (DeFi) platforms.
2. KuCard cashbacks
In addition to additional USDT, BTC, and ETH yields, KuCoin is also integrating cashback rewards (up to 1.7%) with its new KuCard to further bridge the gap between crypto and traditional finance (TradFi). Thanks to the cashback features, users can earn KCS rewards based on their spending, while top-tier loyalty members will also enjoy higher cashback rates.
3. Trading fee discounts
KuCoin has always leveraged KCS to lower trading fees, and the new loyalty program is no exception. Namely, by holding and using KCS, users can access even greater discounts (up to 22%), making trading on the platform more cost-efficient.
4. Rebates
The program also offers rebates on withdrawal fees (up to 40%) to enhance cost efficiency. High-tier loyalty users can receive a percentage of their withdrawal fees in refunds. This lowers the overall cost of managing assets on the platform.
5. VIP user benefits
Finally, KuCoin is offering some additional benefits for new VIP and institutional users. Namely, those eligible for higher loyalty tiers can enjoy increased bonus limits and exclusive trading perks, including lower fees, premium liquidity options, and dedicated customer support.
In addition, KuCoin’s GemPool program offers additional staking incentives beyond standard KCS staking benefits. As users rank up on loyalty tiers, they unlock higher multipliers, which maximizes potential returns (up to 20%) and encourages sustained participation.
What does the KCS Loyalty Level Program mean for KuCoin?
KuCoin’s KCS Loyalty Level Program is more than just a staking incentive — it’s a comprehensive, strategic reworking of how users leverage KCS on the platform.
KCS now takes on a more dynamic function, offering staking-based rewards, trading fee discounts, and other benefits for high-tier VIP users. Enabling users to participate with as little as 1 KCS staked, the program is also designed to encourage casual users to join the platform, which reinforces KuCoin’s commitment to strengthening both its ecosystem and the utility of its native token in the broader crypto landscape.
As such, the program provides benefits that actively improve the user experience on the exchange. For one, active traders and KuCard users can take advantage of fee discounts and withdrawal rebates, while long-term holders looking for passive income opportunities can benefit from staking yields and other yield bonuses. Additionally, zero-interest credit limits help integrate crypto into everyday finance.
The bottom line
To sum up, the KCS Loyalty Level Program is a staking initiative by KuCoin designed to enhance the utility of KCS tokens while offering a range of rewards and incentivizing users to contribute to the growth of the KuCoin ecosystem.
That is, by offering staking, cashback rewards, fee discounts, rebates, and VIP benefits, the program aims to provide a more cost-effective and rewarding user experience not just for whales but all users on the platform.
As the crypto market continues to grow and evolve, these types of initiatives are expected to help KuCoin remain a competitive platform by offering users a way to further contribute to its ecosystem.
Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.
FAQs about KuCoin’s KCS Loyalty Level Program
What is the KCS Loyalty Level Program?
The KCS Loyalty Program is a structured rewards system on KuCoin designed to encourage long-term engagement within the ecosystem. By staking KuCoin’s native token, KCS, users can unlock exclusive benefits based on their level of participation.
How does the KCS Loyalty Level Program work?
The KCS Loyalty Level Program is a tiered loyalty system. Its structure is based on user staking efforts, meaning the more you stake, the higher your loyalty tier, and the greater the benefits you enjoy.
Who is eligible for the KCS Loyalty Level Program?
All KuCoin users can join the KCS Loyalty Program.
How many KCS do you need to stake to join the KCS Loyalty Level Program?
To join the KCS Loyalty Level Program, you can stake as little as 1 KCS.
How to join KuCoin’s KCS Loyalty Program?
KuCoin’s KCS Loyalty Program is open to all users. To get started, you will have to stake at least 1 KCS.
What are the benefits of KuCoin’s KCS Loyalty Program?
The benefits of KuCoin’s KCS Loyalty Program include staking perks, KuCard cashbacks, trading fee discounts, rebates, and additional VIP bonuses.