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How to Buy Cadillac Stock [2024]

how to buy Cadillac stock
Nemanja Curcic

Summary: Going by the slogan “Standard of the World,” Cadillac is a premier American automobile brand known for its elegant luxury vehicles. The brand remains within General Motors Company, so you cannot buy Cadillac stock directly. However, you can still invest in its parent company, General Motors, and gain second-hand exposure to Cadillac’s market performance. Investors can achieve this using a regulated investing service like eToro.

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About Cadillac

Established in 1902, Cadillac was one of the world’s first automotive brands and the fourth to emerge in the United States. The company laid the foundations for modern mass car production, boasting interchangeable parts, fully electrical systems, and clashless manual transmission.

Today, Cadillac products still set standards and are sold worldwide in markets as diverse as the U.S., Canada, and China. Its flagship is the Cadillac Escalade, a full-size luxury SUV, but its lineup features a range of vehicles, from sedans to SUVs, including the CT6, XT6, and GT4.

How to buy Cadillac stock: Cadillac homepage screenshot.
Cadillac homepage screenshot. Source: cadillac.com

Cadillac is synonymous with advanced technology, immaculate design, and luxury. The company’s emphasis on technology is evident in features like advanced hands-free driving systems. As a symbol of master craftsmanship and prestige, Cadillac will likely remain the embodiment of American high status in the luxury automotive world in the coming years.

Since Cadillac was acquired by General Motors over a century ago, you cannot buy Cadillac stock directly. However, you can still benefit from Cadillac’s performance by buying shares of General Motors (NYSE: GM).

How to buy Cadillac stock: step-by-step

Since 1909, General Motors has been the exclusive owner of the Cadillac brand. Therefore, investors interested in Cadillac stock should consider buying shares in its parent company. 

You can do this in the following steps:

Step 1: Choose a broker

To enter the stock market and buy shares in Cadillac, you need to secure an entry point using an online brokerage service. 

To securely buy Cadillac stock, we recommend you consider eToro:

  • Commission-free stock and ETF trading; 
  • 2,000+ stocks from 17 exchanges;
  • Fractional shares available;
  • User-friendly platform.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10.

  • Copy top-performing traders in real time, automatically.

  • Regulated by financial authorities including FCA and FINRA.

2.8 Million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

Step 2: Open and fund your account

Once you opt for an online brokerage, you should create and verify your account. The investing platform should then email you the correct instructions within minutes.

When your profile verification is complete, you should get ready to buy Cadillac stock by transferring money into your account. Typically available funding methods include bank transfers, debit or credit cards, and transaction services like PayPal.

Step 3: Decide how much you want to invest

Designating the budget to buy Cadillac stock is crucial to the success of investing. Staying comfortably within the boundaries of the budget should prevent a financial disaster from occurring. To allow for a stable and safe investment, make sure you have done the following:

  • Paid off all high-interest debt, such as credit cards and personal loans;
  • Created an emergency fund that covers at least three months of daily life expenses.

Step 4: Place your order and buy Cadillac stock

The next step is placing an order and purchasing shares in Cadillac’s parent company, General Motors. Go through the following: 

  • Step 1: Log into your account and find General Motors’s ticker symbol, GM;
  • Step 2: Type in the amount or the number of General Motors shares you wish to purchase;
  • Step 3: Select the order type (market order or limit order) and place it;
  • Step 4: Confirm the trade order.

Step 5: Monitor and manage your investment

Purchasing individual stocks sets you on a path that requires monitoring and managing your portfolio regularly. You should also observe the current market trends and frequently renew your data on Cadillac, General Motors, and the overall performance of the American and global automotive industry.

GM stock price today

Pros and cons of buying Cadillac stock (or investing in General Motors)

Pros

Pros

  • Rich brand heritage: Cadillac boasts a long and prestigious tradition in the luxury automotive industry. Its brand is a worldwide household name, meaning luxury and innovation;
  • Luxury vehicle market presence: As a luxury carmaker, Cadillac is in the high-margin vehicle market, potentially enabling higher profit margins than mass-market brands;
  • Innovation and cutting-edge technology: Cadillac is known for fostering advanced technology and incorporating it into its vehicles, such as the Super Cruise hands-free driving system, which is appealing to tech-savvy investors;
  • Leveraging General Motors: Cadillac is a division of General Motors. This link allows investors to benefit from the stability and diversification of a larger automotive conglomerate when they decide to invest in Cadillac and its parent company.
Cons

Cons

  • Competition: The luxury automotive market is overly competitive, with other premier brands vying for market share. Fierce competition can bend Cadillac’s pricing strategies and narrow down profit margins;
  • Global economy dependence: Economic downturns and geopolitical events can lower demand in the luxury vehicle market, potentially affecting Cadillac’s sales and profitability;
  • Consumer preference shifts: The ongoing trend of switching towards electric or alternative fuel vehicles could severely impact Cadillac’s traditional product lineup. Adapting to evolving trends may be costly and pose challenges.

Consider investing in additional automotive brands

For more investing opportunities in the automotive industry, consider the following guides:

Common mistakes to avoid when investing

Make sure to avoid these common investing mistakes:

  • Lack of research: Research Cadillac and General Motors stock in detail, along with the market state of the automotive industry, before investing;
  • Lack of strategy: Set your goals before you spend any money;
  • Staking everything on one asset: Always diversify your portfolio;
  • Falling prey to scams: Avoid illegal platforms and suspicious deals.

Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

FAQs about how to buy Cadillac stock

Where is Cadillac's stock listed?

Cadillac is not a publicly traded company but a division of another automotive manufacturer, General Motors.

Can you buy Cadillac stock directly?

You cannot buy Cadillac stock directly. However, you can still invest in General Motors and thus benefit from Cadillac’s performance.

Who owns Cadillac?

Cadillac is owned by and operates under the umbrella of General Motors.

How do I buy General Motors stock?

You can purchase shares in General Motors by using an online brokerage like eToro.

Should I invest in Cadillac?

Whether you should invest in Cadillac depends on your taste, stock price predictions, and the current environment of the automotive market. Research Cadillac and General Motors and gather the relevant information before investing.

Does General Motors stock pay dividends?

Although its payments have experienced a halt between 2020 and 2022, General Motors stock currently pays dividends, with a dividend yield of 1.00% as of December 2023.

Is buying Cadillac stock safe?

By doing your own research, making sound investing decisions, and using a regulated brokerage like eToro, you maximize the safety and success chance of your investment.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10.

  • Copy top-performing traders in real time, automatically.

  • Regulated by financial authorities including FCA and FINRA.

2.8 Million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

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