Summary: Electronic Arts (EA) is a leading gaming and multimedia business with a portfolio that includes sports, action, adventure, and role-playing video game titles. The company’s long track record in the industry and its involvement in eSports and virtual reality make it a prominent player in the competitive gaming market and a solid investment option for investors looking to gain exposure to video game stocks. To invest in EA, investors can register an account at an online stock trading platform, such as eToro.
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About Electronic Arts

Electronic Arts (EA) is a leading American video game company and publishing label known for its popular franchises such as FIFA, Madden NFL, Dead Space, and Mass Effect. With its vast portfolio of cross-genre titles, the company has made an impact in the gaming industry across various platforms, including gaming consoles, PCs, and mobile phones.
How to buy Electronic Arts stock: Step-by-step
The EA stock is listed on the NASDAQ under the fitting ticker symbol EA. To buy the stock and capitalize on the growing trends in the gaming industry, you can follow three simple steps:
Step 1: Choose the right broker
Your first step in buying Electronic Arts stock is to choose a reliable broker. There are several online brokerages to choose from, so consider factors like:
- Fees;
- User-friendliness;
- Available markets;
- Research tools.
Our go-to broker for video game stocks is eToro — a fully authorized brokerage that boasts a global community of over 30 million investors exchanging, selling, and trading various assets. Furthermore, it provides a range of valuable functionalities, including:
- Commission-free stock trading;
- 2,000+ stocks from 17 exchanges;
- Fractional shares;
- User-friendly platform.
Highly Rated Stock Trading & Investing Platform
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Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.
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0% commission on buying stocks - buy in bulk or just a fraction from as little as $10.
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Copy top-performing traders in real time, automatically.
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Regulated by financial authorities including FCA and FINRA.
Step 2: Open and fund a brokerage account
Once you’ve selected a suitable broker, the next step is to open an account. The account-opening process may vary based on the broker, but it generally involves providing your personal information, linking your banking information, and depositing some funds. Some brokers may even offer a 0% commission trading and no account minimums, making the funding process much smoother. To fund your account, you can usually:
- Transferring money to it from your bank account;
- Using a wire;
- Using third-party payment systems like PayPal;
- Transferring money from another account;
- Etc.
Step 3: Placing an order
Once your account is set up and funded, you can place an order and buy Electronic Arts stock. To do that, simply:
- Log in to your broker account;
- Look up the ticker symbol (EA) or just type in the company name;
- Enter the number of shares you would like to buy;
- Review your order again to make sure everything is as it should be;
- Submit your order for execution.
Depending on your broker, you will have different order options, the two most common ones being:
- Market Order: This type of order will buy the stock at the current market price. It’s the simplest and fastest way to purchase shares, so it’s recommended for beginners. However, it may result in paying a higher price than you desired;
- Limit order: With this option, you set a specific price at which you’d like to buy the stock. Then, the broker adds the stock to your portfolio once the stock has hit that price. This is useful if you don’t want to pay more than you’re comfortable with. However, it may take longer to fill the order if the stock price does not reach your specified limit. Also, the stock may theoretically never hit your specified price.
EA stock price today
Investing in Electronic Arts — Things to consider
If you’re considering investing in Electronic Arts (EA), it’s important to weigh the potential benefits against the drawbacks to make an informed decision. As a leading electronic gaming and multimedia company, EA has seen growth and success in recent years, but there are some factors to keep in mind.
- Market volatility: As with any investment, there is always a level of market risk involved. The stock market can be unpredictable, leading to fluctuations in EA’s share prices. While the company’s stock has seen some growth in Q1 fiscal 2024, short interest in it has been declining, with over 4.4 million shares being sold short;
- Industry competition: EA operates in a highly competitive gaming industry, with many other companies vying for market share. The steady growth of the gaming industry can be a good thing if it pushes EA to work on innovative solutions (as it has been doing with AI), but it could also mean a shift in public sentiment if some other gaming companies outperform it;
- Public image: The public’s perception of a company plays a role in its success, and this is especially true in the gaming industry. Negative consumer sentiment, triggered by controversies, game-related issues, and aggressive monetization of new titles by means of loot boxes, can and have impacted EA’s reputation in the past, notably after the release of its Star Wars Battlefront II.
Additional info
Among the most promising signs is the fact that EA’s best-selling franchises are still selling, with FIFA and The Sims series still pretty much reigning supreme in their respective genres. In fact, EA is hoping to cash $40 billion from FIFA 23 and hopes its revenue for 2023 is going to fall between $7.25 billion and $7.35 billion. This is slightly lower compared to last year’s $7.55–7.75 billion projections, but bear in mind that EA is now less focused on mobile gaming.
What’s more, thanks to its more focused approach and more humble expectations, the company’s stock is presently priced more affordably. This could be a great opportunity for investors looking to capitalize on the company’s performance long-term and who don’t mind some risk until EA provides additional info on its performance this year.
FAQs about how to buy Electronic Arts stock
How to buy Electronic Arts stock?
To purchase Electronic Arts (EA) shares, you’ll need to open a brokerage account with a reputable online broker. Once your account is set up, you can deposit funds by linking your bank account or transferring funds from another trading account. Next, search for Electronic Arts stock using its name or ticker symbol (EA) and place your order to buy the shares.
What should I consider when investing in EA?
When considering investing in Electronic Arts, it’s essential to research the company’s financial health, growth prospects, and the state of the overall gaming industry. Keep an eye on the company’s revenue growth, player network expansion, and partnerships with other gaming developers. Also, examine any relevant risks, such as market competition and potential regulatory changes within the industry.
What is the historical performance of Electronic Arts stock?
The EA stock has experienced growth over the years, driven by successful game releases and the expansion of the company’s player network. However, past performance is not a guarantee of future results, and the stock has been seeing some short-term decline in 2023.
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Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.
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0% commission on buying stocks - buy in bulk or just a fraction from as little as $10.
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Copy top-performing traders in real time, automatically.
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Regulated by financial authorities including FCA and FINRA.