Summary: Jeep is a renowned American brand known for versatile, rugged off-road vehicles. The brand has been so influential that the lowercase “jeep” is a generic term in many languages for the type of vehicle inspired by the company’s products. Unfortunately, you cannot buy Jeep stock directly. However, you can invest in Stellantis, its parent company, and thus benefit from the brand’s performance using a regulated online brokerage, such as eToro.
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About Jeep
About
Founded in 1941, during World War II, Jeep was initially part of the U.S. military’s project to produce a 4×4 drive reconnaissance car. The vehicle’s success led to many copies worldwide. After the war, the civilian counterpart reached new levels of popularity, culminating in the Jeep Wrangler, the conceptual series that has been in production since 1984.
Jeep is synonymous with durable vehicles suitable for virtually any terrain. The company’s current offer exclusively features SUVs, including crossovers and fully off-road models. Jeep changed hands several times, eventually settling under Fiat Chrysler Automobiles (FCA). In 2021, FCA merged with PSA Group to form Stellantis.
The iconic Jeep lineup includes the Wrangler, known for its off-road prowess; the Cherokee, known for its versatility; and the Grand Cherokee, a luxury SUV model. Standing as a symbol of adventure, freedom, and exploration, Jeep remains a potentially attractive investment for those interested in the automotive industry.
Jeep remains a Stellantis subsidiary, so you cannot buy its stock directly. However, you can invest in its parent company by buying Stellantis stock STLA and, therefore, gain second-hand exposure to Jeep’s performance.
How to buy Jeep stock: step-by-step
Since 2021, Stellantis has been the sole owner of the Jeep brand. Due to this, investors interested in buying Jeep stock should consider purchasing shares in its parent company.
You can easily do this in the following five steps:
Step 1: Choose a broker
To buy Jeep stock, you first need to gain access to the stock market, which you can do with a third-party investing service. The simplest and most effective option is an online brokerage.
To securely buy Jeep stock, we recommend you consider eToro:
- Commission-free stock and ETF trading;
- 2,000+ stocks from 17 exchanges;
- Fractional shares available;
- User-friendly platform.
Highly Rated Stock Trading & Investing Platform
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Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.
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0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.
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Copy top-performing traders in real time, automatically.
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eToro USA is registered with FINRA for securities trading.
Step 2: Open and fund your account
After you have chosen an investing platform, you should create and verify your account. The investing service should then email you the correct instructions within minutes.
Once your profile has been verified, you should prepare to buy Jeep stock by transferring money into your account. Funding methods that are typically available include bank transfers, debit or credit cards, and transaction services like PayPal.
Step 3: Decide how much you want to spend on buying Jeep stock
Outlining the budget to buy Jeep stock is a vital part of investing. Remaining within the budget should secure you against a potentially dire financial situation. To enable a stable and safe investment, make sure you have done the following:
- Paid off all high-interest debt, such as credit cards and personal loans;
- Created an emergency fund that covers at least three months of daily life expenses.
Remember
Step 4: Place your order and buy Jeep stock
The next step is placing an order and purchasing shares in Jeep’s parent company, Stellantis. Do the following:
- Step 1: Log into your account and find Stellantis’s ticker symbol STLA;
- Step 2: Type in the amount or the number of Stellantis shares you wish to purchase;
- Step 3: Select the order type (market order or limit order) and place it;
- Step 4: Confirm the trade order.
Step 5: Monitor and manage your investment
Every investment in individual stocks requires you to monitor and manage your portfolio regularly. You should also observe the ongoing market trends and frequently renew your data on Jeep, Stellantis, and the overall performance of the automotive industry.
Remember
STLA stock price today
Pros and cons of buying Jeep stock (or investing in Stellantis)
Pros
- SUVs popularity: The rising demand for SUVs and off-road vehicles puts Jeep in a potentially great position within a market that continues to grow;
- Famous brand: Jeep is a globally recognized and respected brand with a long history and rich tradition, driving its demand with a broad consumer base;
- Off-road tradition: Jeep’s reputation for producing rugged, off-road vehicles is particularly appealing to adventure enthusiasts, providing a characteristic selling point in the automotive market;
- Innovation and portfolio: Jeep’s varied lineup includes spotlight models like the Wrangler and Grand Cherokee. Continuing innovation and expanding the product lineup can ensure Jeep’s supremacy within its specific market domain.
Cons
- Sensitivity to the global economy: Jeep is susceptible to economic downturns as a premium automotive brand. When the economy is underperforming, demand for luxury items like Jeep SUVs can decline;
- Dependency on regulations: Increasingly restrictive emissions and fuel efficiency legislation may require significant investments in research and development to comply, affecting Jeep’s bottom line;
- Fierce competition: Jeep faces tough competition from other carmakers, emerging players, and the electric vehicle trends. Intense competition can impact market share and pricing.
Consider investing in additional automotive brands
For more investing opportunities in the automotive industry, consider the following guides:
- How to Buy BMW Stock;
- How to Buy Ford Stock;
- How to Buy Toyota Stock;
- How to Buy Honda Stock;
- How to Buy Hyundai Stock;
- How to Buy Nissan Stock;
- How to Buy Renault Stock;
- How to Buy Subaru Stock;
- How to Buy Volvo Stock;
- How to Buy Volkswagen Stock;
- How to Buy Cadillac Stock;
- How to Buy Kia Stock;
- How to Buy Audi Stock;
- How to Buy Lexus Stock;
- How to Buy Mazda Stock.
Common mistakes to avoid when buying Jeep stock
Make sure to avoid these common investing mistakes:
- Lack of research: Research Jeep and the Stellantis stock in detail, along with the market state of the automotive industry, before investing;
- Lack of strategy: Set your goals before you spend any money;
- Staking everything on one asset: Always diversify your portfolio;
- Falling prey to scams: Avoid illegal platforms and suspicious deals.
Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.
FAQs about how to buy Jeep stock
Where is Jeep's stock listed?
Unfortunately, Jeep is not a publicly traded company but owned by Stellantis.
Can you buy Jeep stock directly?
Stellantis owns the Jeep brand. Therefore, you cannot buy Jeep stock directly. However, you can still invest in Stellantis and thus benefit from Jeep’s performance.
How do I buy Stellantis stock?
You can purchase shares in Stellantis by using a regulated online investing brokerage like eToro.
Should I invest in Jeep?
Whether you should invest in Jeep depends on your preferences and the current environment of the automotive market. Make sure to research Jeep and Stellantis and gather the relevant information before investing.
Does Stellantis stock pay dividends?
Although its payments have been volatile, Stellantis stock pays dividends, with a dividend yield of 8.2% as of December 2023.
Is buying Jeep stock safe?
By doing your own research, making sound investing decisions, and using a regulated brokerage like eToro, you maximize the safety and success chance of your investment.
Highly Rated Stock Trading & Investing Platform
-
Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.
-
0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.
-
Copy top-performing traders in real time, automatically.
-
eToro USA is registered with FINRA for securities trading.
