Summary: Investing in NASCAR isn’t possible as the organization isn’t publicly traded. Nevertheless, you can participate in this niche by purchasing stocks associated with NASCAR through reputable online brokerage platforms such as eToro.
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About NASCAR
NASCAR (National Association for Stock Car Auto Racing) is a renowned American motorsport organization. It’s best known for its thrilling stock car racing events, where drivers compete in high-speed races, often reaching speeds over 200 miles per hour. As such, the sport has a dedicated fan base and a rich history dating back to its founding in 1947.
NASCAR IPO
NASCAR still didn’t go public by offering its stock to investors through an initial public offering (IPO). However, it’s essential to note that while you can’t invest directly in NASCAR, you can invest in the sport by considering related companies in this ecosystem.
How to buy NASCAR stock: Step-by-step
If you’re interested in gaining exposure to NASCAR-related stocks, you can follow our step-by-step guide right here:
Step 1: Identify NASCAR alternatives (our top 3 picks)
As mentioned, NASCAR stock isn’t available as the organization hasn’t gone public. Therefore, all you can do as an investor who wants to capitalize on the sport’s ever-growing fan base and financial success is to find related stocks. Research is key here, so take your time and analyze various companies that have ties with NASCAR, some of which include:
The Goodyear Tire & Rubber Company
This famous tire brand, Goodyear (NASDAQ: GT), is the exclusive tire supplier for NASCAR. Therefore, buying its stock allows you to indirectly support the sport.
Under Armour, Inc.
One of the most popular sports apparel brands in the US and across the globe, Under Armour (NYSE: UAA) has a long-lasting partnership with NASCAR, sponsoring its teams. Buying UA stocks can, therefore, turn out to be both an investment in NASCAR as well as the sports industry as a whole.
The Coca-Cola Company
Companies like Coca-Cola (NYSE: KO) have a long history of sponsoring NASCAR events. So, if you choose to buy KO stock, you’ll indirectly support the motorsport as well as enter the beverage market.
Step 2: Choose the right broker and open an account
To invest in sports stocks, or any other for that matter, you must first establish a brokerage account that grants you access to the stock market. Begin by seeking out a reputable online brokerage that boasts a user-friendly platform and cost-effective trading fees.
Once you’ve identified the one that aligns with your investment needs, you can proceed to create an account by furnishing your personal details and fulfilling any requisite verification procedures.
However, when it comes to this type of investment, our preferred choice of brokerage is eToro. With over 30 million registered accounts spanning the globe, eToro is licensed by various regulatory bodies, including FinCEN. Furthermore, eToro offers a range of advantageous features for investors, some of which include:
- Commission-free stock trading;
- Access to over 2,000 stocks across 17 exchanges;
- The option to invest in fractional shares;
- A user-friendly platform designed for ease of use.
Highly Rated Stock Trading & Investing Platform
-
Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.
-
0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.
-
Copy top-performing traders in real time, automatically.
-
eToro USA is registered with FINRA for securities trading.
Step 3: Deposit funds
Once you choose a brokerage, and you set up an account, the next step will be to deposit funds into it. In essence, this part involves transferring money from your bank account to your brokerage account. Most brokers offer various funding methods, including bank transfers and electronic funds transfers (EFTs).
Step 4: Make your investment
Now comes the exciting part—making your investment in a NASCAR-related stock. So, follow these steps:
- Research the desired stock: Use your broker’s research tools to look up the stock’s ticker symbol and current market price;
- Place an order: Choose between a market order (buy at the current market price) or a limit order (buy at a specific price or better). Follow that up by entering the number of shares you want to purchase;
- Review and confirm: Double-check your order details and confirm the purchase. However, be aware of any trading fees or commissions that your broker may charge;
- Monitor your investment: After your purchase, keep an eye on your investment through your brokerage account. By this, we mean that you should track the stock’s performance and make decisions accordingly.
Pros and cons of buying sports stock
Before diving into sports stock investments, it’s crucial to understand the advantages and disadvantages:
Pros
- Emotional connection: Investing in a sport you’re passionate about can be emotionally rewarding;
- Potential for growth: If the sport and its associated industries thrive, your investments could grow;
- Diversification: It allows you to diversify your portfolio, especially if you invest in related industries.
Cons
- Volatility: Sports stocks can be highly volatile, influenced by factors like team performance and economic conditions;
- Limited control: You have no control over the day-to-day operations of the sports organizations;
- Risk of bias: Investing based solely on fandom can lead to biased decisions.
How much does NASCAR make a year?
As one of America’s most beloved sports, NASCAR boasts millions of devoted fans attending races and tuning in on television each year. While the organization’s annual revenue remains undisclosed to the public, estimates suggest it reaches into the billions, owing to diverse income sources such as broadcasting rights, sponsorship agreements, ticket sales, licensing deals, and more.
Note
What to avoid when buying stock
While investing in sports stocks can be exciting, it’s essential to avoid common mistakes:
- Rushing in: Don’t rush into investments without thorough research and understanding;
- Overconcentration: Diversify your portfolio to reduce risk; don’t put all your funds into a single stock;
- Ignoring fees: Be aware of brokerage fees and trading costs, as they can impact your returns;
- Emotional investing: Avoid making investment decisions based solely on emotions or fandom.
Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.
FAQs about how to buy NASCAR stock
Can I buy NASCAR stock directly from NASCAR?
No, you can’t buy NASCAR stock directly from the organization itself. In fact, you can’t buy NASCAR stock from a brokerage platform, as it isn’t publicly traded. You’ll need to look for alternative stocks from the same ecosystem if you wish to invest in the sport.
Can I invest in NASCAR-related stocks as a non-U.S. citizen?
Yes, many brokers accept international investors. However, you may need to comply with specific regulations and tax requirements based on your country of residence.
Should I invest in NASCAR-related stocks solely because I'm a fan?
While being a fan can be a motivating factor, always base your investment decisions on thorough research and financial goals rather than fandom alone.
How can I track the performance of my NASCAR-related stock?
You can monitor your NASCAR-related stock investment by regularly checking your brokerage account, where you’ll find real-time stock prices, historical performance data, and other relevant information.
Are there any NASCAR-related Exchange-Traded Funds (ETFs) available for investment?
Currently, there are no dedicated NASCAR-related ETFs available on the market. However, you can still gain exposure to the motorsport industry by investing in individual stocks of companies associated with NASCAR.
Highly Rated Stock Trading & Investing Platform
-
Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.
-
0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.
-
Copy top-performing traders in real time, automatically.
-
eToro USA is registered with FINRA for securities trading.
