Trump Media & Technology Group (NASDAQ: DJT) is going all-in on Bitcoin.
The company behind Truth Social, Truth+, and the fintech platform Truth.Fi has just confirmed a massive $2.5 billion private placement deal, aimed in large part at building one of the largest Bitcoin treasuries of any public company to date.
According to the official press release, the offering includes $1.5 billion in Trump Media common stock and $1 billion in convertible notes, subscribed by approximately 50 institutional investors. Once finalized, expected around May 29, the deal will raise Trump Media’s liquid assets to more than $3 billion, providing the firepower to begin its crypto treasury strategy in earnest.
“We view Bitcoin as an apex instrument of financial freedom,” said CEO Devin Nunes. “This investment will help defend our company against harassment and discrimination by financial institutions… and it’s a big step forward in our plan to evolve into a holding company aligned with America First principles.”
Trump Media pivots toward Bitcoin
The Bitcoin allocation isn’t a one-off gesture. Trump Media plans to treat BTC as a core balance sheet asset, sitting alongside cash and short-term investments. With $759 million in liquid assets already reported at the end of Q1, this move could bring its crypto holdings well past $1 billion in the near term, making it one of the most significant corporate pivots toward Bitcoin this cycle.
The move also hints at broader ambitions. The company says it may deploy proceeds toward mergers, acquisitions, and token-based infrastructure across its ecosystem, including Truth Social and Truth+. With Bitcoin trading above $110,000, the deal puts Trump Media squarely in the mix of companies making bold bets on digital assets as financial strategy and political statement.
