Skip to content

Coca-Cola vs. Pepsi: Which is a better stock pick for 2024?

Coca-Cola vs. Pepsi: Which is a better stock pick for 2024?
Elmaz Sabovic

The soft drinks industry offers an enticing investment opportunity, notably with the dominance of two key players: Coca-Cola (NYSE: KO) and PepsiCo (NASDAQ: PEP). Both companies present compelling arguments for investment. 

Yet, Finbold analyzed their current trends, recent performance, and fundamental aspects to determine which makes a stronger case for investment.

An argument for PepsiCo

PEP stock demonstrated resilience in challenging market conditions, showcasing its prowess in maintaining sales growth and profit margins. 

Despite a tough selling environment, PepsiCo increased sales, primarily driven by rising prices. However, volume growth lagged, with a decline of 2% in the food division and 1% in beverages, causing PEP shares to decline 0.91% on a YTD basis.

Nonetheless, PepsiCo effectively improved its profit margin in Q1 through a combination of price increases and cost-cutting measures, resulting in a 2.7% jump in core earnings.

PepsiCo Q1 earnings performance. Source: AlphaStreet
PepsiCo Q1 earnings performance. Source: AlphaStreet

An argument for Coca-Cola

KO stock emerged as a growth leader, reporting a substantial 12% organic sales increase for 2023. The company’s sales growth was buoyed by its significant presence in on-the-go locations, such as restaurants and sporting events, which experienced heightened demand post-pandemic. 

Unlike PepsiCo, Coca-Cola demonstrated pricing and volume growth throughout 2023, underscoring its pricing power. With a profit margin of 30% of sales, double that of PepsiCo, Coca-Cola boasts a stronger financial position.

Furthermore, Coca-Cola offers robust cash returns to shareholders, having paid $8 billion in dividends and allocated nearly $2 billion to stock buybacks in the previous year. 

Looking ahead, Coca-Cola forecasts 6% and 7% organic sales growth for 2024, driven by sustained demand for its core beverages and newer additions like sparkling waters and energy drinks. 

Final verdict

In conclusion, Coca-Cola is poised for stronger growth in 2024, with an anticipated 6-7% increase in organic sales driven by robust demand for its core offerings and newer product lines such as sparkling waters and energy drinks. 

Conversely, Pepsi’s outlook is more conservative. It forecasts a modest 4% sales uptick due to subdued demand as consumer behaviors revert to pre-pandemic patterns. 

While both companies face challenges, Coca-Cola’s superior cash flow and earnings position it as the more favorable investment choice.

Buy stocks now with eToro – trusted and advanced investment platform

Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

Best Crypto Exchange for Intermediate Traders and Investors

  • Invest in cryptocurrencies and 3,000+ other assets including stocks and precious metals.

  • 0% commission on stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

Read Next:

Finance Digest

By subscribing you agree with Finbold T&C’s & Privacy Policy

Related posts

Sign Up

or

By submitting my information, I agree to the Privacy Policy and Terms of Service.

Already have an account?

Services

IMPORTANT NOTICE

Finbold is a news and information website. This Site may contain sponsored content, advertisements, and third-party materials, for which Finbold expressly disclaims any liability.

RISK WARNING: Cryptocurrencies are high-risk investments and you should not expect to be protected if something goes wrong. Don’t invest unless you’re prepared to lose all the money you invest. (Click here to learn more about cryptocurrency risks.)

By accessing this Site, you acknowledge that you understand these risks and that Finbold bears no responsibility for any losses, damages, or consequences resulting from your use of the Site or reliance on its content. Click here to learn more.