Skip to content

Disney stock up 10% premarket – Can DIS reach $100 a share?

Disney stock up 10% premarket - Can DIS reach $100 a share?
Jordan Major

Shares of Walt Disney (NYSE: DIS) shot up in the premarket on Monday, November 21, as the company announced that after less than a year in retirement, Bob Iger has returned as the CEO.

The unexpected return of Iger to his role as CEO saw Disney stock surge in premarket trade. Shares are projected to open over 9% higher, recouping part of the 40% decline throughout 2022, which is much worse than the 17% decline in the S&P 500 index.

Disney is up 9.9% premarket. Source: Bloomberg Finance

Iger wrote in an email to employees:

“I am deeply honored to be asked to again lead this remarkable team, with a clear mission focused on creative excellence to inspire generations through unrivaled, bold storytelling,”

DIS chart and analysis

In the last month, DIS has been trading in the $86.28 – $108.84 range, which is quite wide, and it is now currently trading near the lows of this range. Resistance is found at $95.51 from a horizontal line in the daily time frame, while a resistance zone ranging from $98.69 to $101.67 is formed by a combination of multiple trend lines and important moving averages in multiple time frames.

DIS support and resistance. Source. data. See more stocks here.

Disney’s technical analysis (TA) summary stands in the ‘strong sell’ zone on the 1-day gauges due to the moving averages (MA) indicating ‘strong sell’ at 14  (versus ‘buy’ at 0 and ‘neutral’ at 1). At the same time, oscillators remain in ‘neutral’ at 8 with ‘sell’ at two and ‘buy,’ at 1.

DIS 1-day technical analysis. Source: TradingView

However, Analysts on Wall Street rate the stock a ‘strong buy.’ Nineteen analysts offering 12-month price targets have projected DIS stock to trade at an average price of $126, a 37.32% upside from the last price of $91.80.

Wall Street analysts’ price targets for DIS. Source: TipRanks

Interestingly, sixteen TipRanks analysts have given the stocks a buy rating based on their performance over the past three months, while three have advocated ‘hold.’ Notably, none of the experts opt to sell Walt Disney shares.

What’s next for Disney stock?

Former CEO Bob Chapek presided over a challenging time for Disney, beginning with the disruption caused by the pandemic, which resulted in the closure of the company’s theme parks, and continues with questions about the viability of the company’s streaming service, Disney+. 

Disney+ is up against a lot of other streaming services, such as Netflix and Amazon Prime Video, so the company has spent a lot of money and put in a lot of effort to come up with fresh content. While the number of subscribers on Disney’s platform has increased quickly, this growth has come at the expense of significant increases in operational losses in the streaming sector.

The latest quarterly results saw Disney miss expectations for sales and profits, with the park and media divisions missing estimates.

However, with its share price close to the lows of the 2020 Covid market crash, investors are seemingly excited about Iger’s reappointment, hoping he can steady the ship with its theme park initiatives and its media operations.

Buy stocks now with Interactive Brokers – the most advanced investment platform

Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk. 

Best Crypto Exchange for Intermediate Traders and Investors

  • Invest in 70+ cryptocurrencies and 3,000+ other assets including stocks and precious metals.

  • 0% commission on stocks - buy in bulk or just a fraction from as little as $10.

  • Copy top-performing traders in real time, automatically.

  • Regulated by financial authorities including FCA and FINRA.

2.8 Million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

Read Next:

Weekly Finance Digest

By subscribing you agree with Finbold T&C’s & Privacy Policy

Related posts