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How to Buy LinkedIn Stock [2024] | Step-by-Step

how to buy linkedin stock
Marko Marjanovic

Summary: LinkedIn, the leading business-oriented social media platform, is not publicly traded, so its stock is not listed on any stock exchange. However, investors can still gain exposure to the platform and social media in general by investing in Microsoft, LinkedIn’s parent company whose stock is available on stock trading platforms such as eToro.

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  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

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  • eToro USA is registered with FINRA for securities trading.

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eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

About LinkedIn

LinkedIn homepage. Source: www.linkedin.com

LinkedIn, founded in 2003 by Reid Hoffman and Eric Ly and now owned by Microsoft (NASDAQ: MSFT), is a business and employment-oriented social media platform and a hub for professional networking, allowing users to post their CVs and find job opportunities. With over 1 billion registered members across 200 countries and territories, LinkedIn is the largest platform of its kind, facilitating the creation of online professional connections and offering various features like organizing events, joining groups, publishing articles, and sharing multimedia content.

How to buy LinkedIn stock: Step-by-step

As mentioned, LinkedIn is not a publicly traded company in itself, so buying its stock directly is not possible. Instead, those looking to gain exposure to the platform will have to invest in Microsoft, LinkedIn’s parent company.

To buy Microsoft stock and invest in LinkedIn indirectly, you can:

  1. Find a broker: Find a brokerage platform that lists MSFT shares;
  2. Register and fund your account;
  3. Place a trade: Find the stock on the broker’s platform and place a trade;
  4. Monitor your investment.

Step 1: Find a broker

To start investing, you will need to find a reliable brokerage.

Our go-to brokerage for investments in Microsoft is eToro, a leading stock trading platform with millions of active users and trading features such as:

  • Commission-free stock and ETF trading;
  • Over 2,000 stocks from 17 different exchanges;
  • Fractional shares;
  • Charting tools;
  • User-friendly platform.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

Step 2: Fund your account

After selecting a broker, the next step is to fund your account, which entails transferring funds from your bank account to your brokerage. Brokers typically provide various funding methods such as bank transfers, wire transfers, and electronic funds transfers (EFTs). Once your account is funded, you can proceed to place your order.

Step 3: Place a trade

You can buy Microsoft shares by following these simple steps:

  • Log in on your broker’s trading platform;
  • Find the MSFT stock;
  • Specify the exact number of shares you wish to buy (or the dollar amount you wish to invest);
  • Select order type (i.e., market, limit, stop-loss, etc.);
  • Review all the details again;
  • Execute the trade.

Step 4: Monitor your investment

Following the completion of your trades, it’s essential that you consistently monitor your investments. For starters, utilize the charts and market analysis tools available on your brokerage platform to keep track of stock price fluctuations and stay informed about your portfolio’s status. 

Moreover, consider leveraging advice from seasoned investors via social media or utilizing copy trading features provided by your brokerage. These tools enable you to replicate successful trading strategies and navigate the market proficiently, particularly if you’re lacking in experience.

For more social media investment opportunities, check out our guides on:

How to buy TikTok stock;
How to buy Instagram stock;
How to buy WhatsApp stock;
How to buy YouTube stock;
How to buy Reddit stock.

Pros and cons of investing in LinkedIn

Pros

Pros

  • Stability: LinkedIn’s parent company, Microsoft, is a well-established blue-chip stock with a solid track record of stable growth;
  • Dividends: Microsoft pays dividends;
  • Market dominance: Microsoft has a strong market presence in various tech sectors, and since LinkedIn is the largest platform of its kind, Microsoft is bound to fund it;
  • Expansion: Microsoft is committed to a growth strategy that revolves around cloud computing business and artificial intelligence
Cons

Cons

  • Competition: The tech industry is competitive, so Microsoft faces competition from other tech giants;
  • Market dependence: Microsoft has a diversified business interest, but it remains dependent on the PC market;
  • Macroeconomic risks: Macroeconomic factors — changes in interest rates, inflation, foreign exchange fluctuations, and geopolitical risks — can affect Microsoft’s performance and earnings.

Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

FAQs about how to buy LinkedIn stock

How do I buy LinkedIn stock?

LinkedIn is a subsidiary of Microsoft, so you will have to buy Microsoft shares to invest in the platform. Microsoft shares are available on investment platforms such as eToro.

Which company owns LinkedIn?

LinkedIn is owned by Microsoft.

What is LinkedIn’s stock symbol?

LinkedIn was acquired by Microsoft in 2016, so it does not have its own stock symbol.

Will there be a LinkedIn stock IPO?

As of March 2024, there is no news of LinkedIn going public again.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

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