Bybit EU, a Vienna-based crypto-asset service provider, has announced that it will serve as Lead Sponsor of Paris Blockchain Week 2026, according to reports shared with Finbold on March 12.

The event, set to take place in April 15–16, 2026 at the Carrousel du Louvre in Paris, will bring together executives, investors, developers, and policymakers to explore developments in digital finance and the growing overlap between traditional finance and blockchain technologies.

For Bybit EU, the sponsorship is part of its broader strategy to strengthen its presence in Europe. The company added that its participation also reflects a broader vision of evolving beyond a trading platform into a financial platform that connects digital assets with the traditional economy.

Bybit EU operates under the European Union’s MiCAR regulations, which allow it to provide regulated crypto-asset services across the European Economic Area and ensure it maintains standards for governance, transparency, and investor protection.

Bybit executives to participate in industry discussions

As part of the event, Bybit Co-founder and CEO Ben Zhou will take the stage alongside other industry leaders. 

He will be joined by Ambroise Helaine, Country Manager France at Bybit EU, and Robert Macdonald, Chief Legal & Compliance Officer at Bybit, who are set to participate in panel discussions covering market development, institutional adoption, and the evolution of digital asset platforms.

“Paris Blockchain Week has become one of the most important forums bringing together innovators, institutions and policymakers across the digital asset ecosystem,” said Georg Harer, Co-CEO of Bybit EU. “As the industry matures and regulatory clarity improves, the focus is shifting from trading cycles to the infrastructure being built around digital assets. Events like Paris Blockchain Week are where many of these conversations take shape.”