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How to Buy Playboy Stock [2024] | Invest in PLBY

how to buy playboy stock
Marko Marjanovic

Summary: With 70 years of solid presence in the market, Playboy is one of the most time-honored men’s magazines. What’s more, it’s owned and published by PLBY Group, a publicly-traded company that you can invest in on online exchange platforms like eToro and have a stake in the adult entertainment industry.

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  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

What is Playboy?

Playboy is a men’s lifestyle and adult entertainment magazine founded by Hugh Hefner back in 1953. Over the years, the magazine became a cultural icon and a stand-in for softcore adult content thanks to its nude and semi-nude spreads of famous models, although its content was always varied, featuring articles on topics such as fashion and politics.

Playboy IPO

Playboy went public in February 2021 when the stock of its combined parent company, PLBY Group, began trading on NASDAQ with the ticker PLBY, which means you can invest in the company directly on online exchange platforms like eToro.

How to invest in Playboy

Playboy is one of the most recognizable and widely read men’s magazines in the world, so being able to invest in it freely opens a lot of opportunities for investors looking to gain exposure to the adult entertainment industry and capitalize on its rapid growth, especially since a lot of major adult entertainment companies are still private and, thus, inaccessible to the general investing audience.

How to buy Playboy stock? Step-by-step process

If investing in Playboy seems like an appealing investment strategy, you can start by following these four steps:

Step 1: Choose a broker

Before you can start investing, you need to find a reliable broker that allows clients to invest in Playboy. There are many brokers nowadays, so choosing one might seem like a daunting task, especially since some of them accommodate one investing strategy better than others. That is, one broker might suit those who favor buy-and-hold strategies, while others might be a better choice for those engaging in active day trading). 

To make your decision-making smoother, consider factors such as:

  • Broker reputation, reliability, and regulatory compliance;
  • Fees and commissions (the lower the fees, the better);
  • Range of offerings (look for brokers that feature financial instruments such as mutual funds, ETFs, options, etc.);
  • Trading tools (a comprehensive trading strategy often relies on real-time quotes, charting tools, etc.);
  • Support and security (which are especially important if you are new to investing).

Where to buy Playboy stock?

Our recommended trading platform is eToro. With its 2.8+ million user and licenses issued by The U.S. Securities and Exchange Commission (SEC) and Commodity Futures Trading Commission (CFTC), it’s more than a solid choice to use and invest in Playboy.

eToro also offers:

  • Commission-free stock trading;
  • 2,800+ stocks and other assets including crypto, commodities, metals;
  • Fractional shares;
  • Ready-made investment portfolios;
  • No account minimums;
  • Social trading.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

Step 2: Fund your account

When you register, you can add some funds to your new account. Generally, you can simply link your bank account to your broker, but you can also link your broker account with a third-party payment method, like PayPal (PYPL)

Step 3: Place a trade

With funds in your account, you can start purchasing Playboy shares. With eToro, simply:

  1. Log in on the broker’s website and look up the company’s stock symbol (PLBY);
  1. Specify how many shares you want to buy;
  1. Choose the order type (market order or limit order);
  1.  Submit the trade.

Playboy stock price

Step 4: Monitor and manage your investment

When you’ve Playboy stock in your portfolio, be sure to stay up-to-date with the performance of your investment. That is, keep track of relevant market trends, analyze Playboy Group’s financial health, and watch out for any news and developments in the sector that might help you adjust your trading strategy and make more informed decisions down the line.

Pros

Pros

  • Playboy is part of a very recognizable brand with a long track record in the industry;
  • It can be good for portfolio diversification;
  • Playboy Group licenses various brands and products, which might increase its revenue;
  • Continues to evolve etc advance with the times with inroads into metaverse and digital space.
Cons

Cons

  • Playboy is an old-school brand, so most of its profits still rely on its performance as a magazine;
  • Some investors might have ethical concerns with the adult entertainment industry;
  • The stock might be volatile if the company starts losing to some alternatives in the industry that are willing to branch out into more accessible branches of adult entertainment.

Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

FAQs about how to invest in Playboy stock 

Can you buy Playboy stock?

Yes, Playboy is published by Playboy Group, a publicly-traded company listed on the stock exchange and available at online brokers such as eToro.

Where to buy Playboy stock?

You can buy Playboy stock on online exchange platforms such as eToro.

How to buy Playboy stock?

To buy Playboy stock, register, and account at an online exchange platform like eToro and purchase Playboy stock there.

What is the Playboy stock ticker?

The Playboy stock ticker is PLBY.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

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