Skip to content

How to Buy Prudential Financial Stock [2024] | Invest in PRU

How to Buy Prudential Financial Stock
Bogdan Stojkov

Summary: Prudential Financial (NYSE: PRU) is a well-established financial services company that offers a wide range of products and services, including life insurance, annuities, retirement planning, and investment management. A convenient way to invest in it is through a reputable brokerage platform like eToro.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

About Prudential Financial

Prudential Financial homepage. Source: prudential.com

Prudential Financial is a prominent financial services company with a long history dating back to 1875. Headquartered in Newark, New Jersey, Prudential provides a wide range of financial products and services, including life insurance, annuities, retirement planning, and investment management. The company has a strong reputation for its financial stability and commitment to helping individuals and institutions achieve their financial goals.

Prudential Financial IPO

Prudential Financial went public in 2001, which means its shares became available for purchase on major stock exchanges, like the New York Stock Exchange (NYSE) under the ticker symbol PRU. Since then, investors have had the opportunity to buy and sell Prudential Financial stock in the open market.

How to buy Prudential Financial stock: Step-by-step

If you’re interested in buying Prudential Financial stock, you can follow our step-by-step guide here:

Step 1: Choose a broker

The first step in buying Prudential Financial stock is to choose a reputable brokerage firm. Our go-to broker is eToro, a popular platform with more than 30 million users across the world. Among its many benefits, its most useful features include:

  • Commission-free stock trading;
  • Access to over 2,000 stocks from 17 different exchanges;
  • The option to purchase fractional shares;
  • A user-friendly platform that simplifies the trading experience.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

When selecting a broker, some key factors to consider are:

  • Fees and commissions;
  • Research tools;
  • Account types;
  • Customer service;
  • User-friendliness.

Step 2: Fund your account

After opening a brokerage account, you’ll need to fund it. Here’s how to do it:

  • Bank transfer: You can transfer money from your bank account to your brokerage account. Most brokers allow you to link your bank account for easy transfers;
  • Wire transfer: Some investors prefer wire transfers for larger sums of money. Check with your broker for their wire transfer instructions;
  • Check or money order: You can also mail a check or money order to your brokerage firm. This method may take longer to process;
  • Electronic funds transfer (EFT): Some brokers offer EFT as a quick and convenient way to transfer funds electronically.

Step 3: Place an order

With your brokerage account funded, you’ll be ready to place an order to buy Prudential Financial stock. To do so, you can follow these steps:

  • Log in: Access your brokerage account through their website or mobile app.
  • Search for PRU: Use the search feature to find Prudential Financial stock. It may be listed as PRU;
  • Select the number of shares: Choose the number of shares you want to purchase. Ensure that you have enough funds in your account to cover the cost;
  • Choose order type: There are different order types, including market orders (buy at the current market price) and limit orders (buy at a specified price or lower). Select the order type that suits your strategy;
  • Review and confirm: Double-check your order details and confirm the purchase. The trade will be executed once the market conditions match your order type.

PRU stock price today

Pros and cons of buying Prudential Financial stock

Pros

Pros

  • Stability: Prudential Financial is a well-established company with a long history of financial stability, making it a relatively safe investment option;
  • Dividend payments: Prudential Financial typically pays dividends to its shareholders, providing a source of income for investors;
  • Diversified financial services: The company offers a wide range of financial products and services, allowing you to invest in various aspects of the financial industry;
  • Strong reputation: Prudential Financial has a strong reputation for its commitment to clients and its responsible business practices;
  • Growth potential: As the financial services industry continues to evolve, Prudential Financial may benefit from growth opportunities.
Cons

Cons

  • Market risk: Like all stocks, Prudential Financial’s stock price is subject to market fluctuations and economic conditions;
  • Interest rate sensitivity: The company’s profitability can be affected by changes in interest rates, which are beyond your control;
  • Competition: Prudential Financial operates in a competitive industry, and its performance may be influenced by competition from other financial institutions;
  • Regulatory changes: Government regulations can impact the financial services sector, affecting Prudential Financial’s operations;
  • Economic factors: The company’s performance may be influenced by broader economic factors and market sentiment.

If you’re interested in the best insurance stocks to buy, feel free to check out our guides on:

Common mistakes to avoid when buying stocks

Investing in stocks can be rewarding, but it’s essential to avoid common mistakes that could lead to losses. Here are some errors to watch out for:

  • Not doing your research: Failing to research a company thoroughly before investing is a common mistake. Make sure you understand Prudential Financial’s business and financial health;
  • Overlooking diversification: Don’t put all your money into a single stock. Diversify your portfolio to spread risk across different investments;
  • Emotional trading: Avoid making impulsive decisions based on fear or greed. Stick to your investment strategy;
  • Ignoring fees: High fees can erode your returns. Be aware of the brokerage fees and expenses associated with your investments;
  • Chasing hype: Don’t invest based on the latest hype or hot stock tips. Make decisions based on solid research and analysis;
  • Lack of a long-term strategy: Consider your investment goals and time horizon. Short-term trading may not align with your objectives.

Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

FAQs about how to buy Prudential Financial stock

Can I buy Prudential Financial stock directly from the company?

No, you can’t buy Prudential Financial stock directly from the company. You need to use a brokerage account like eToro to purchase their shares.

Are there any minimum requirements to buy Prudential Financial stock?

In most cases, there are no strict minimum requirements to buy Prudential Financial stock. You can purchase as few or as many shares as you can afford, considering the stock’s market price.

What is the difference between market orders and limit orders?

A market order is executed immediately at the current market price, while a limit order allows you to specify a specific price at which you want to buy the stock. Limit orders provide more control over the price you pay, but may not be executed if the market price doesn’t reach your specified limit.

How do I monitor my investments after buying Prudential Financial stock?

Most brokerage accounts provide tools to monitor your investments. You can track your portfolio’s performance, view account statements, and receive updates on your investments through your broker’s platform.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. eToro USA LLC does not offer CFDs, only real Crypto assets available. Don’t invest unless you’re prepared to lose all the money you invest.

Weekly Finance Digest

By subscribing you agree with Finbold T&C’s & Privacy Policy

Related guides

Contents

Disclaimer: The information on this website is for general informational and educational purposes only and does not constitute financial, legal, tax, or investment advice. This site does not make any financial promotions, and all content is strictly informational. By using this site, you agree to our full disclaimer and terms of use. For more information, please read our complete Global Disclaimer.