Skip to content

How to Buy Alibaba Stock [2024] | Invest in BABA

How to Buy Alibaba Stock [2023] | Invest in BABA
Diana Paluteder

Summary: Alibaba, a global e-commerce and technology conglomerate, is publicly traded on the New York Stock Exchange under the ticker BABA. To buy Alibaba stock, consider using a reputable online trading platform such as eToro.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

About Alibaba

Alibaba Group’s homepage. Source: Alibabag

Its platforms, including Alibaba.com, AliExpress, and Taobao, are household names in many parts of the world. Alibaba’s reach is global, with partnerships and operations in numerous countries, making it one of the world’s most valuable and influential companies.

Alibaba IPO

Marking a significant milestone in its journey, Alibaba made headlines on 19 September 2014 with its record-breaking initial public offering (IPO) on the New York Stock Exchange. Raising an astounding $25 billion, this IPO not only established Alibaba as a market behemoth valued at US$231 billion but also went down in history as the largest IPO ever at that time. 

How to buy Alibaba stock: Step-by-step process

Follow these four steps to buy Alibaba stock:

Step 1: Choose a broker

To buy Alibaba stock, we suggest opting for a platform such as eToro. Renowned for its intuitive user interface, clear fee structure, and strong industry reputation, eToro stands out as a trusted choice for investors. Its features include: 

  • Commission-free stock trading;
  • Over 2,000 stocks from various exchanges;
  • Fractional shares availability;
  • Copy-trading and Smart Portfolios;
  • User-centric design.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

By investing in a mix of technology giants across different regions and niches, you can harness growth from multiple sources and safeguard your investments against region-specific downturns or company-specific challenges. Companies like Amazon (NASDAQ: AMZN), Google’s parent Alphabet (NASDAQ: GOOGL/GOOG), Apple (NASDAQ: AAPL), Microsoft (NASDAQ: MSFT), and Facebook’s parent Meta (NASDAQ: META) are among the behemoths in the U.S. market. 

Additionally, Asian counterparts like Samsung, Baidu (NASDAQ: BIDU), and TSMC (NYSE: TSM) offer growth potential and regional diversification. 

Step 2: Open and fund your account

After selecting your preferred online brokerage platform, the next phase involves setting up an account. Navigate to the platform’s registration page, either on their website or mobile app, and input the necessary personal details. Follow the platform’s prompts and guidelines. Once your account is active, deposit funds using your chosen method via bank transfer, credit card, or other digital payment systems. Ensure the deposited amount not only covers the cost of the Alibaba shares you aim to purchase but also any associated transaction fees.

Step 3: Place your order and invest in BABA

With funds ready in your account, you can invest in BABA:

  • Enter “BABA” into the broker’s search bar; 
  • Hit the “Trade” button, specifying the number of shares or the investment amount;
  • Review your order’s details, set any desired limits or stops, and confirm the purchase.

Step 4: Monitor your investment

Here’s a guide to help you stay informed about your Alibaba investment:

  • Performance check: Regularly review your investment’s performance by comparing the current stock price of Alibaba to your purchase price. This will provide insights into unrealized gains or losses; 
  • News alerts: Set up news alerts specifically for Alibaba, ensuring you’re immediately updated on significant announcements, quarterly earnings reports, or other pertinent company news; 
  • Financial analysis: Periodically review Alibaba’s financial statements, annual reports, and earnings calls to get  insights into the company’s financial health, growth strategies, and potential challenges;
  • Market trends: Keep an eye on broader industry trends, especially in e-commerce, technology, and the Asian market. Factors like regulatory changes in China or global trade dynamics can influence Alibaba’s stock performance;
  • Diversification check: Make sure your investment in Alibaba aligns with your broader portfolio strategy; 
  • Expert consultation: It’s beneficial to periodically consult with financial advisors or analysts who might provide deeper insights into Alibaba’s position in the market and its future prospects;
  • Use tools and apps: Utilize investment tracking apps or tools that can provide real-time data, analytical features, and notifications related to your Alibaba investment; 
  • Keep calm: Finally, always approach investment decisions with a long-term perspective and avoid making hasty decisions based on short-term market fluctuations.

Alibaba stock price today 

Pros and cons of investing in Alibaba

Pros

Pros

  • E-Commerce dominance: Alibaba is one of the world’s largest e-commerce companies;
  • Diversification: Beyond e-commerce, Alibaba has a diversified business model, including cloud computing (Alibaba Cloud), digital media, entertainment, and fintech operations through its affiliate, Ant Grou; 
  • Solid financials: Historically, Alibaba has showcased strong financial performance with significant revenues and growth rates;
  • Innovation: Alibaba invests heavily in R&D and is at the forefront of technological innovation in areas like artificial intelligence and blockchain.
Cons

Cons

  • Competitive market: While Alibaba is dominant, it operates in highly competitive markets and faces competition from companies like JD.com, Pinduoduo, and Tencent;
  • Geopolitical risks: The ongoing tensions between the U.S. and China could pose challenges for Chinese companies, including Alibaba. There’s also the risk of the company being delisted from U.S. stock exchanges;
  • Dependence on the Chinese market: While Alibaba is expanding globally, a significant portion of its revenues still comes from China. Any economic downturn or significant changes in consumer behavior in China can impact the company. 

Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk. 

FAQs about How to Buy Alibaba Stock

How can I buy Alibaba stock? 

To buy Alibaba stock, select a trusted online broker such as eToro. Post registration and funding, locate Alibaba, listed under the ticker ‘BABA’ on the NYSE. Decide on the amount you wish to invest as well as the order type and execute your order.

Where can I buy Alibaba stock? 

You can invest in BABA via regulated online brokers like eToro.

Does Alibaba pay dividends? 

As of December 2023, Alibaba does not distribute dividends.

How to buy Alibaba Group Holding stock?

To buy Alibaba Group Holdings stock:

  • Opt for an online broker;
  • Set up and fund your account;
  • Buy BABA shares;
  • Regularly review and adjust your holdings as necessary.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

Finance Digest

By subscribing you agree with Finbold T&C’s & Privacy Policy

Related guides

Contents

Sign Up

or

By submitting my information, I agree to the Privacy Policy and Terms of Service.

Already have an account? Sign In

Services

Disclaimer: The information on this website is for general informational and educational purposes only and does not constitute financial, legal, tax, or investment advice. This site does not make any financial promotions, and all content is strictly informational. By using this site, you agree to our full disclaimer and terms of use. For more information, please read our complete Global Disclaimer.