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How to Buy Google Gemini (formerly Bard) Stock [2024]

How to Buy Google Bard Stock
Nemanja Curcic

Summary: A generative AI chatbot based on large language models, Google Gemini was launched as Google’s direct answer to ChatGPT. While investors cannot buy Google Gemini stock directly, you can invest in its parent company, Alphabet Inc., and buy GOOGL using a reputable brokerage like eToro.

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Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

About Google Gemini

Google Gemini (formerly Bard) is an artificial intelligence conversational chatbot designed around natural language processing and machine translation. 

Developed mainly as a reply to OpenAI’s ChatGPT, Google Gemini relies on its 540 billion parameters large language model to understand and respond to queries with human-like understanding, summarize text, and translate.

One of its primary uses is to enhance web browsing using artificial intelligence. Similar to how OpenAI leveraged ChatGPT to improve Bing, a rival search engine, Google applies Gemini’s artificial intelligence to provide more relevant answers to users’ queries.

Google Gemini is a product of Google and its parent company, Alphabet Inc, so you cannot invest in it directly. However, you can still purchase Alphabet stock (NASDAQ: GOOGL) and gain secondary access to Google Gemini‘s financial performance.

How to buy Google Gemini stock: step by step

As you cannot invest in Google Gemini directly, the best alternative is to invest in Alphabet and purchase GOOGL. Here are the detailed steps on how to do this:

Step 1: Choose a broker

The right choice for your stock brokerage depends on several factors, including investment style and personal habits. However, there are still some general aspects you should pay attention to when making the selection:

  • Range of offerings: Your preferred stock investing service must have GOOGL listed, but also check for other assets, like commodities, different stocks, forex, and cryptocurrencies. If you are interested in derivative financial assets like CFDs, options, and futures, check for these as well;
  • Cost: Naturally, lower fees benefit every brokerage user. The industry’s standard is to offer commission-free trading and no-minimum accounts when investing in stocks and ETFs, so ensure your candidate does, too.
  • Regulation and security: Ensure your chosen service adheres to the Securities and Exchange Commission (SEC) and Financial Industry Regulatory Authority (FINRA) regulations. Keep your investment safe by entrusting it to a brokerage with advanced security measures such as two-factor authentication (2FA). 
  • Fractional stock trading: Platforms that enable fractional stock trading allow you to buy stocks by the dollar amount, which suits those with limited capital or traders seeking to pursue the dollar-cost averaging approach.

To securely buy Alphabet stock (GOOGL), we recommend:

eToro

  • Commission-free stock and ETF trading; 
  • 2,000+ stocks from 17 exchanges;
  • Fractional shares available;
  • User-friendly platform.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

Step 2: Open and fund your account

When you have made your choice, proceed to register an account. This involves going through the verification process, after which you need to fund your account. 

Platforms typically have a bank transfer, debit or credit card, or a third-party transaction service such as PayPal (PYPL) as payment methods, so choose what suits you best.

Step 3: Decide how much you want to invest

Before you buy any GOOGL stock, you have to estimate how much you are willing to spend. Ask yourself these questions to help you decide:

  • Can I afford to lose this money and still maintain my living standards?
  • Have I calculated my daily costs, put aside an emergency fund, and cleared all high-interest debt?

Your answer will also depend on other factors, such as investing habits, risk tolerance, and financial goals. Keep in mind that investing always carries a degree of risk. 

Never invest what you cannot afford to lose.

Step 4: Place your order and buy GOOGL shares

Once you decide how much you want to invest in Alphabet, you need to place your order. This is done in the following process: 

  • Step 1: Log into your online broker account and look for the company’s ticker stock symbol GOOGL;
  • Step 2: Provide the number of shares you wish to purchase in the field;
  • Step 3: Choose the order type (market order or limit order) and place it;
  • Step 4: Confirm the trade.

Step 5: Monitor and manage your Google Gemini stock investment

The investing process does not end when you receive the shares: you still have to maintain and monitor your stock portfolio. Ensure you stay in the loop about the company’s performance, the global tendencies of the industry, and media coverage of the business. 

Securing access to relevant data will make you manage risk better and provide some direction for the stock price fluctuation.

GOOGL stock price today

Common mistakes to avoid when buying Google Gemini stock

Keeping your investment safe is nearly as important as earning it in the first place. Before you buy GOOGL or any other stock, familiarize yourself with some common mistakes that investors before you fell for. Avoid the following:

  • Lack of research: Not doing enough research is a basic pitfall for investors, as investing blindly almost certainly leads to errors. Avoid investing without a sound sense of what you are doing;
  • Lack of strategy: Determine your financial objectives before you invest anything. Do you pursue passive or active investment? Is this a short-term investment, or are you in for a long run? Planning increases your investing odds;
  • Falling prey to emotions: Emotions can lead you away from the path toward your financial goals and right into mistakes. Maintain rational thinking when trading in stocks;
  • Staking everything on one asset: Even if GOOGL is performing well, this does not mean you should invest everything in one asset. Make sure to diversify your portfolio for better risk management.
  • Falling prey to scams: Avoid untested platforms and do not accept shady deals. If you start feeling uneasy, double-check or turn back.

Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

FAQs about how to buy Google Gemini stock

How to buy Google Gemini stock?

As Google Gemini is a product of Google’s parent company, Alphabet, it is not possible to invest in the chatbot directly. The next best course of action is to buy GOOGL and invest in Alphabet, gaining exposure to Google Gemini’s performance.

How to buy Alphabet stock?

The best way to buy GOOGL stock is to use the services of a third-party brokerage like eToro.

Where to buy Alphabet stock?

Due to its popularity, many exchanges list Alphabet stock. You can access them using third-party online trading platforms, including eToro.

How do I sell my Alphabet stock?

Trading away your GOOGL stock is simple and similar to buying it in the first place. Log into your broker’s account, navigate to the stock’s detail page, input the number of shares you want to dispatch, and press ‘sell’.

Highly Rated Stock Trading & Investing Platform

  • Invest in 2,800+ stocks and other assets including 70+ cryptocurrencies and commodities.

  • 0% commission on buying stocks - buy in bulk or just a fraction from as little as $10. Other fees apply. For more information, visit etoro.com/trading/fees.

  • Copy top-performing traders in real time, automatically.

  • eToro USA is registered with FINRA for securities trading.

30+ million Users
Securities trading offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finbold.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD

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