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Netflix and Amazon dominate streaming sector leaving Disney, Roku behind

Netflix and Amazon dominate streaming sector leaving Disney, Roku behind
Dino
Kurbegovic
2 months ago
3 mins read

Netflix (NASDAQ: NFLX) show Stranger Things helped the company recover some of the shareholder’s confidence back a few months ago. 

Currently, the show still represents a gift that keeps on giving, as it is the only program to stream a billion minutes per week, according to data released by Nielsen for the week of July 11-17.   

Among the top 10 ranked video-on-demand (streaming) programs Netflix and Amazon (NASDAQ: AMZN) are dominating the list, while Disney (NYSE: DIS) and Roku (NASDAQ: ROKU) are not on the list at all. 

Top 10 streaming shows. Source: Nielsen Streaming Content Ratings

Stranger Things was streamed for 2.847 billion minutes, followed by another Netflix show, The Sea Beast, at 920 million minutes, while Amazon’s action shows The Terminal List took the third spot with 887 million minutes.  

NFLX chart and analysis

In the last month, NFLX has been trading in a wide range between $188.40 to $251.62, with the long-term trend still negative. Prices have been rising strongly lately; therefore, it may be a good idea to wait for a consolidation or pullback before considering an entry.  

The technical analysis shows the support zone stretching from $221.41 to $224.70 and the resistance line at $249.31.

NFLX 20-50-200 SMA lines chart. Source. Finviz.com data. See more stocks here.

On the other hand, analysts rate the shares a hold, predicting that in the next 12 months the average price could reach $229.30, -8.02% lower than the current trading price of $249.30.

Wall Street analysts’ price targets for NFLX. Source: TipRanks  

AMZN chart and analysis 

Based on AMZN’s recent performance, both the short-term and long-term trends are positive, being one of the better performers in the overall market, outperforming 82% of all stocks. In the last month, AMZN has been trading in the $113.15 to $144.60 range, with the support line at $139.66 and the resistance line at $143.60.   

AMZN 20-50-200 SMA lines chart. Source. Finviz.com data. See more stocks here.

TipRanks analysts have given a ‘strong buy’ rating consensus to Amazon, seeing the average price in the next 12 months reaching $176.04, 22.63% higher than the current trading price of $143.55.

Wall Street analysts’ price targets for AMZN. Source: TipRanks  

Nielsen streaming ratings incorporate viewing from six prominent streamers: Amazon Prime Video, Apple TV+, Disney+, HBO Max, Hulu, and Netflix, also covering movie minutes. Netflix dominated the movie minutes as well, showing that they perhaps have the most complete streaming platform or at least the most popular one for now.  

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Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

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Dino Kurbegovic
Author

Dino is an investor and technology enthusiast with years of experience in managing complex projects. At Finbold he covers stories on stocks, investing, micro and macroeconomic trends. Also, he’s also building a micro solar power plants in his hometown.

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